Tag Archives: Stalker Button

Push Button to Stalk *insert cutie’s name here*

25 Sep

What if Facebook makes stalking “legal”?

Remember my post about Google bringing out stalking in the real world? Well, Facebook stalking stays online. But this time, it’s going to be more legit.

Facebook is apparently testing a ‘stalker button’. This subscription feature allows users to receive alerts whenever a certain person does something on Facebook. You’ll get notifications in your notifications bar whenever your “stalkee” posts a new status or uploads new content.

This feature might be useful for those who want to be constantly updated about their friends’ and family’s activities. Especially when you have a lot of Facebook friends already, it’s hard to sift through that mixture of nice+ugly things called the News Feed.

But when put in the hands of an envious friend, a jealous ex (or a girlfriend jealous of the ex for that matter *evil laugh*), or an insecure boss, the ‘stalker button’ may be more of a weapon than a tool. Always knowing what someone is doing abolishes whatever kind of relationship it is that you have with that person, and the boundaries that comes with that relationship. Of course, I know all of us has his or her own stalker moments every once in a while. But to receive notifications effortlessly? That’s just too easy. And what’s scarier is that it somehow gives stalking a more innocent face – I’m just subscribed to his/her updates blah blah blah.

When put in the hands of corporations, the ‘stalker button’ is more of an information gathering tool. By just subscribing to people’s profiles, they can now monitor what consumers are doing and when they do it. It will save companies millions of pesos (or dollars, for that matter) in consumer research and insight work.

But the question is, is this ethical? Facebook has yet to come up with specific terms for this feature, but I hope that they won’t overlook privacy along the way.